We have quite a few topics to kick of this steamy July in Phoenix, including our topic of Monitoring, Social Media AZ Conference, and the recent Social Media Day!

Social Media Monitoring: If you’re not listening, how can you talk?

The topic for our July 8th Social Media Club Phoenix is a look at Social Media Monitoring, taken from our Uservoice forum.  If you really want to be part of the conversation about your company or brand, you need to listen to what others are saying about you. Different tools can help with either casual or serious monitoring, allowing even small businesses without a dedicated social media group to participate. It may take time to learn to filter out the noise from the information, but once it is done monitoring is a critical piece of any social media implementation..

Moderator:

• Michael Barber, Director of Emerging Media – Lucid Agency – @michaeljbarber

Panelists:

• Katie Van Domelen, Social Media Manager – Off Madison Ave, @ktvan
• Kathy Jacobs – Jacobs Training and Consulting, kathy@vitaminch.com, @callkathy
• Joseph Manna, Community Manager – Infusionsoft, @joemanna
• Brian Clemens – Cartel Coffee Lab, @cartelcoffeelab

Social Media 101 (ad hoc)

Our usual Social Media 101 instructor is off on a vacation this week, so we will be having the SM 101, just not an agenda.  Jeff Moriarty will be covering the session, and taking any questions and topics for consideration. The sessions are always engaging and enjoyable, so stop on by.

SM101 starts at 5:30pm. Because we only have about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

Social Media AZ Speakers & Tickets

The Social Media AZ (SMAZ) conference is coming September 9th in Tempe, and is now taking submissions for talks on Facebook.  Submit your Social Media AZ talk and share your ideas!

As a sponsor of Social Media AZ we have a discount code to allow SMC Phoenix members to save 20% off the ticket price. If you’re looking to attend, just enter the code “SMC” when you get your tickets.

We will also be giving away some sponsor tickets at the July and August SMC Phoenix meetups.

Tell the SMAZZIES what’s hot in AZ social media

The AZ Social Media Awards (SMAZZIES) are still accepting nominations in seven categories, hoping to help highlight some of the great efforts going on in social media across the state.  Nominate anyone you think is deserving, especially if they are doing great work and haven’t quite hit the spotlight yet!

• Must Follow – The blog, twitter, or online presence you can’t get enough of
• Business That Gets It – Non-industry company (not a social media/marketing entity) who demonstrates creative and proficient use of social media
• Most Social Use Of Social Media – Best/most innovative use of technology to connect to people in person
• Trailblazer – Out there doing cutting edge things, changing the way people work or think in the social media space
• Up and Coming – Most notable freelance individual or agency that is notably improving its offering
• Most Entertaining – Most all around amusing, insightful, or crazy
• Homegrown Can Of Awesome – Most interesting / promising start up business, technology or tool from right here in AZ

Submissions are open until July 18th, so get your nominations in today!

Mashable’s Social Media Day recap

Last month Mashable declared June 30th to be Social Media Day, encouraging people around the world to meet and connect around social media. While there are already a lot of great social media related events in Phoenix, an enterprising group of people and sponsors came together at the MADCAP theaters in Tempe.

We had over 100 people show up, and shared swapped ideas with the Tucson meetup via Skype.  We gave away some prizes donated by local businesses, shared some of the best local social happenings in Phoenix, and networked to some local music for several hours. For coming together on just a few days notice, it was a lot of fun! We are looking at doing these more network-oriented “Social Media Days” in the future, incorporating a lot of feedback and really making it a fun venue to connect with other SM practitioners across the Valley.

That’s it?

At the moment, anyway!  Lot’s of great stuff going on over the summer, so

If you have specific topics you would like to cover, you can leave a comment here or head over to our UserVoice forum.

Related articles by Zemanta

• Social Media Day in AZ: Expressing Your Social Media Story (verticalmeasures.com)
• The Splash of Social Media Day (mediabullseye.com)
• Social Media Monitoring Tools – 2010 Review (intro) (freshnetworks.com)

More From Social Media Club - Phoenix

• Top 5 Best & Worst of Valley Social Media
• Assessing Your Social Media Effectiveness | Social Media Club Phoenix
• Comparing Social Media Models

Social Media Club - Phoenix Recommends

• The First and Only Rule of Social Media for Salesmen (Chris Conrey)
• Social Media Marketing Reality Check (Voices of Arizona)
• Social Media Isn’t Just on the Internet (Chris Conrey)

Image by TheBusyBrain via Flickr

The June 10th topic for Social Media Club Phoenix is a look at Comparative Social Media Models, another great idea from our Uservoice forum.

One Size Fits Nobody: Different approaches to Social Media

One of the common responses you hear to any proposed solution for a business treading into social media is “…but what if you’re working with a <insert any business category here>?”  Whether you’re talking about a large brand, a small business, a non-profit, or an individual, there are important differences in need, ability and resources. Those differences need to be carefully considered when drawing up any social media strategy if it is going to be effective.

To explore these differences we’re going to change things up a little. Instead of asking our panelist a series of questions, we’ve created four very different fictional businesses facing a challenge. Our panelists are going to discuss how they would solve that challenge and give you some insight on how and why they made their choices. You can read the fictional business info we’re using and help provide your own input.

So please join us for what promises to be a lively discussion and share your own ideas.

Moderator:

• Oden Hughes, Sr Manager, Analytical Development – The Arizona Republic/Wing-Chair – Social Media Club Phoenix, @coathalia

Panelists:

• Heather Lynne Herr, Social Media Strategist - Terralever, @MsHerr
• Pat Harter, Marketing and Operations Consultant – Provision Team Inc.,  @tryharter
• Chad Swaney, Instructional Designer - Leslie’s Swimming Pool Supplies, @chadarizona
• Jenn Maggiore, President & CEO, Maggiore Consulting and Marketing, @jenn_ex

Social Media 101

Evo Terra will be hosting Social Media 101 at 5:30 — sharp!  This month Evo will once again unravel the mysteries of social media for anyone just entering the field. The sessions are always engaging and enjoyable, so stop on by.

Because he only has about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

If you have specific topics you would like to cover, you can leave a comment here or head over to our UserVoice forum.

Related articles by Zemanta

• Social Media Only Part of Sales Solution (quickprinting.com)
• Social Media – It’s Not THAT Difficult (socialmediatoday.com)

More From Social Media Club - Phoenix

• Assessing Your Social Media Effectiveness | Social Media Club Phoenix
• How Can Governments Use Social Media
• Comparing Social Media Models Recap | Social Media Club Phoenix

Social Media Club - Phoenix Recommends

• The First and Only Rule of Social Media for Salesmen (Chris Conrey)
• Social Media Marketing Reality Check (Voices of Arizona)
• Social Media and Community (Ignite Phoenix)

Image by National Library NZ on The Commons via Flickr

We’re going to do something a bit different at the May 13th Social Media Club Phoenix, and have a bit of an Open House.  I get a lot of questions offline about the intent behind the group, where it is going, how people can get involved, etc., and it’s just not practical to cover them all individually.  Plus, then I don’t get the benefit of discussion between different members of the group. and their perspectives.  So it seemed like a good time to have a chat.

Open House: SMC Phoenix for the next year

I am really looking for this to be an open discussion with people who attend either frequently or even just once before. What will make SMC Phoenix more valuable to you over the next year?  Below is my rough agenda, but I’d love to hear feedback on other topics you would like to discuss:

• Social Media Club Phoenix – What are the club’s objectives?
• Topic Panels – We’ve been pondering some small changes to the format – how can we make them more valuable?
• Member Involvement & Sharing – How do we get more people participating and sharing in the club? What should the expectation be?
• Member Resources - The Google Group isn’t used much, but the Uservoice forum has worked well. We’re also looking at a member directory. What else should we explore, add, or change?
• Events & Meetups – Is there interest in more?  On what topics?
• SM101 & Classes – We have a lot of demand for offering training material, but many people want it for free. What can we reasonably offer?  Should we be looking at this at all?
• Guest Blogs – Is there interest in blogging on the SMC Phoenix blog to make it more valuable for content in its own right?
• What else…? – What else would you like to see from SMC Phoenix?
• Q & A – If we have time, we’ll have an open Q&A on social media topics.  Anything goes. Though we have a lot to cover so I wouldn’t bank on this too heavily.

I’d appreciate help in spreading the word to get people to come down and get involved in the discussion.  This will help shape the club for the next year, and your input is very much appreciated!

Social Media 101

Evo Terra will be hosting Social Media 101 at 5:30 — sharp! This month Evo will also do some open Social Media Q&A to fit in with our Open House theme, but reserves the right to narrow it down a bit depending on who shows up.

Because he only has about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

~ Jeff Moriarty & Oden Hughes

More From Social Media Club - Phoenix

• How Can Governments Use Social Media
• Comparing Social Media Models
• May Open House recap – Great discussion; great feedback!

Social Media Club - Phoenix Recommends

• Hey PHX, We Need Your TED Story! (TEDxPhoenix)
• What people are already saying about HEAT CITY (Heat City)
• Credit Where Due (Chris Conrey)

Image by JanneM via Flickr

The April 8th topic for Social Media Club Phoenix will be a break from our topic focused sessions from our Uservoice forum and explore some of the tools and trends that SM professionals around Phoenix are looking into.

Tools & Trends: What has everyone excited?

The past few SMC Phoenix sessions have focused on deep dives in specific areas, but we wanted to shake it up a bit with a session on all the tools and trends that people are looking at. Our panel will have several people who attended South by Southwest, and/or are general junkies about the latest ideas in blogs, Twitter, Facebook, content management, and a host of other areas in which we all play.

Our goal will be to great a big list of areas for everyone to go explore, and it will be even more audience participation than usual. We will try to capture as many of the great ideas as we can for a post after the session.

So spread the word and come down to share your own ideas.  The one caveat is no pitching your own startup. We’re all sure it is wonderful, but this is for open sharing and not sales pitches.

If you have specific topics you would like to cover, leave a comment here.

Moderator:

Panelists:

• Kevin Gawthrope, Sr. Manger of Web Services – Isagenix International, @gawthrok
• Katie Van Domelen, Social Media Manager – Off Madison Ave, @ktvan
• Michael Barber, Digital Marketing Strategist, @michaeljbarber
• Kathy Jacobs, Social Media Credit Analyst – The Social Media Party, Kathy@thesocialmediaparty.com, @callkathy
• Chuck Reynolds, Strategy & SEO at rYnoweb, @chuckreynolds

Social Media 101

Evo Terra will be hosting Social Media 101 at 5:30 — sharp! This month Evo will talk about Dispelling SEO Myths. Everyone worries about their search engine plan, but are you worrying about the right things?

Because he only has about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

More From Social Media Club - Phoenix

• How Can Governments Use Social Media
• Comparing Social Media Models
• July’s topic – Social Media Monitoring & much more

Social Media Club - Phoenix Recommends

• What is an entrepreneur? (Millarian)
• What is Ignite Phoenix really? (Matthew Petro)
• 11 Weeks of Productivity Wednesday – What’s it worth? (Chris Conrey)

The January 14th topic for Social Media Club Phoenix is a Facebook Deep Dive, which has been our most requested topic in our Uservoice forum.  We have a fantastic moderator and panel to top it off, so highly recommend you make it down if you are serious about using Facebook.

WAY BEYOND THE WALL: Tips, Trends, & Tactics for Winning Facebook Marketing

Facebook isn’t a site, it’s a platform for publishing, customer service, and e-business. And, it’s constantly shifting and morphing. This expert panel will discuss all the new Facebook developments, and how to leverage them successfully in 2010. From Facebook Connect to applications, from social gaming to new contest rules, this fast-paced roundtable will dive into the deep end of the Facebook universe.

If you have specific topics you would like to cover, leave a comment here or on the Uservoice entry.

Moderator:

Panelists:

• Scott McAndrew, Director of Strategy, Terralever (www.terralever.com) @scottmcandrew, scottm@terralever.com
• Chris Sietsema, Director of Interactive Marketing, Off Madison Ave (www.offmadisonave.com) @sietsema, chriss@offmadisonave.com
• Katie Van Domelen, Social Content Manager, Sitewire (www.sitewire.net)  @ktvan, kvandomelen@sitewire.net
• Jeff Widman, Founder, BrandGlue (brandglue.com) @glue, jeff@brandglue.com

Social Media 101

Evo Terra will be hosting Social Media 101 at 5:30 — sharp! This month Evo will tie into the Facebook theme with Facebook Privacy. This is an incredibly important topic for brands and individuals alike, so highly recommended!

Because he only has about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

Related articles by Zemanta

• Facebook is no different from a dating site (telegraph.co.uk)
• Facebook Revamps Help Center For Its Growing Unwashed Masses (thenextweb.com)
• Analyzing Facebook’s Forthcoming ReDesign (gigaom.com)
• Facebook usage statistics by country – Dec 31st 2009 (nickburcher.com)

More From Social Media Club - Phoenix

• Assessing Your Social Media Effectiveness | Social Media Club Phoenix
• How Can Governments Use Social Media
• Comparing Social Media Models

Social Media Club - Phoenix Recommends

• The First and Only Rule of Social Media for Salesmen (Chris Conrey)
• 5 Myths About Being An Ignite Phoenix Presenter (Ignite Phoenix)
• Social Media Club Phoenix (WesleyTech)

The December 10th topic for Social Media Club Phoenix is “Blogging Deep Dive”, taken from one of the user suggestions in our Uservoice forum. This talk assumes you already have a blog, and want to develop your skills and reach.  It will talk about the reasons and motivations for blogging. How to build a consistent voice on your blog?  Should you cover one topic or many? How do attract and retain new readers?  Do you cross-promote or advertise on your blog?

If you have specific topics you would like to cover, leave a comment here or on the Uservoice entry.  The panelists are listed below along with their blogs, so please check them out in advance so you can ask them about the choices they’ve made in creating them.

Blogging Deep Dive Panel

Moderator:

• Chris Conrey, Human To Geek Relations, Integrum – @conrey, Blog: http://www.chrisconrey.com

• Francine Hardaway, co-founder, Stealthmode Partners – @hardaway @azentrepreneurs, Blog: http://blog.stealthmode.com
• Tim Heuer, Program Manager, Silverlight, Microsoft – @timheuer, Blog: http://timheuer.com/blog
• Matthew Petro, Lead Analyst, US Airways – @matthewpetro, Blog: http://matthewpetro.name
• Stephanie Quilao, Blogger/Chief Storyteller/Founder, Thriving Media – @skinnyjean, Blog: http://www.backinskinnyjeans.com and http://www.noshtopia.com

Social Media 101

And for you noobs, Evo Terra will be hosting Social Media 101 at 5:30 — sharp! This month Evo will share with you the 5 Best Social Media
Tools You’re Probably Not Using For Your Business. You’re already familiar with Twitter, Facebook and LinkedIn, but there are plenty
more!

Because he only has about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

More From Social Media Club - Phoenix

• Comparing Social Media Models
• How Can Governments Use Social Media
• Facebook Deep Dive Wrap Up

Social Media Club - Phoenix Recommends

• The First and Only Rule of Social Media for Salesmen (Chris Conrey)
• 5 Myths About Being An Ignite Phoenix Presenter (Ignite Phoenix)
• Get Out The Way (Chris Conrey)

Instead of a normal panel meeting on November 12th, the Social Media Club Phoenix will be joining a mixer at the AZ Entrepreneurship Conference. Many people in SMC are attending the conference itself, but everyone else welcome to the mixer free of charge at 5:30pm.  It is a great chance to network and chat with other local professionals.  Our panel format will resume at Jobing.com offices in December.

The conference (#AZEC09) will be at the Desert Willow Conference Center, 4340 El Cotton Center Blvd in Phoenix.  Hope to see you all there!

More From Social Media Club - Phoenix

• Social Media Club Phoenix Next Meeting
• Matt Mullenweg Speaks At Third Annual Arizona Entrepreneurship Conference
• Look at this!

Social Media Club - Phoenix Recommends

• My Experience at Ignite Phoenix 5 (Yuri Artibise)
• Free WiFi at Coffee Plantation (Arizona Coffee)
• November Events Happening in Phoenix [Off Topic] (Arizona Coffee)