Comparing Social Media Models

The June 10th topic for Social Media Club Phoenix is a look at Comparative Social Media Models, another great idea from our Uservoice forum.

One Size Fits Nobody: Different approaches to Social Media

One of the common responses you hear to any proposed solution for a business treading into social media is “…but what if you’re working with a <insert any business category here>?”  Whether you’re talking about a large brand, a small business, a non-profit, or an individual, there are important differences in need, ability and resources. Those differences need to be carefully considered when drawing up any social media strategy if it is going to be effective.

To explore these differences we’re going to change things up a little. Instead of asking our panelist a series of questions, we’ve created four very different fictional businesses facing a challenge. Our panelists are going to discuss how they would solve that challenge and give you some insight on how and why they made their choices. You can read the fictional business info we’re using and help provide your own input.

So please join us for what promises to be a lively discussion and share your own ideas.

Moderator:

• Oden Hughes, Sr Manager, Analytical Development – The Arizona Republic/Wing-Chair – Social Media Club Phoenix, @coathalia

Panelists:

• Heather Lynne Herr, Social Media Strategist - Terralever, @MsHerr
• Pat Harter, Marketing and Operations Consultant – Provision Team Inc.,  @tryharter
• Chad Swaney, Instructional Designer - Leslie’s Swimming Pool Supplies, @chadarizona
• Jenn Maggiore, President & CEO, Maggiore Consulting and Marketing, @jenn_ex

Social Media 101

Evo Terra will be hosting Social Media 101 at 5:30 — sharp!  This month Evo will once again unravel the mysteries of social media for anyone just entering the field. The sessions are always engaging and enjoyable, so stop on by.

Because he only has about 45 minutes for the class plus a Q & A session, please be on time. The class will end at 6:15, giving everyone plenty of time to make it to the main SMCPHX meeting that starts promptly at 6:30.

Feel free to come to either or both talks, at the Jobing.com offices!

If you have specific topics you would like to cover, you can leave a comment here or head over to our UserVoice forum.

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