Social Media: From Buzz to Brand Loyalty

William Smith is one of our own

Description: Everyone is using social media to get their message out in front of people. But social media isn’t television – it doesn’t do you any good to just be “seen”. You want to engage users in a conversation – a two way street. So how can you use social media to create this dialog? Join Eric Reid and William Smith as they discuss effective techniques for engaging this new online audience. Beyond simple explanations of sites and tactics, we will examine how Dell, Southwest Airlines, NASA and others have used the medium to strengthen their brands online.

Link to register: http://webinars.offmadisonave.com

Date: Wednesday, July 16, 2008 • 10:00 am – 11:00 am PST

The webinar requires the following software (free)

http://www.yugma.com/

For those who cannot attend, we will have a recorded version up online a few days after the presentation.